A manifesto for business schools to ensure the smart and deep integration of generative artificial intelligence into the curriculum.
Embracing artificial intelligence is no longer optional for higher education institutions—it has become a strategic imperative to adopt AI in ways that are engaging, efficient, creative, human-centered, and inclusive. With AI, educators can move away from “one-size-fits-all” learning models and provide personalized educational experiences accessible to students of all languages and abilities.
As AI becomes more integrated into our daily lives, it is crucial that our graduates understand its ethical implications, commit to reducing biases, and ensure that technology is used for the greater good of society.
Driven by both a desire to innovate and the demands of the modern business environment, business schools worldwide are increasingly integrating artificial intelligence (AI) and generative AI (GenAI) skills into their curricula. Notable examples include NEOMA Business School in France, the University of Oxford’s Saïd Business School in the United Kingdom, and Harvard Business School, Columbia Business School, the University of Pennsylvania’s Wharton School, and Northwestern University’s Kellogg School of Management in the United States. Faculty at these institutions are teaching students to use AI tools for idea generation, negotiation preparation, and strategic evaluation, while also underscoring the irreplaceable value of human judgment.
This reality calls for a broader movement in higher education—and specifically at business schools—to embrace GenAI as a strategic imperative. As GenAI fundamentally transforms educational experiences, it is crucial to ensure that its adoption makes these experiences more engaging, efficient, creative, human-centered, and inclusive.
The Present State of AI
The integration of AI and GenAI into higher education represents more than just another stage of technological progress. It signifies a transformative revolution in our teaching and learning methods. With this perspective, let’s explore the various ways these technologies are currently being utilized in education.
To support adaptive learning.
Powered by AI, adaptive learning marks a significant departure from traditional, one-size-fits-all education models. By tailoring the educational experience to each student’s preferred pace, learning style, and level of understanding, adaptive learning platforms have significantly improved student engagement and achievement across various disciplines.